1-Day Neuromarketing
Crash Course

Learn to understand and guide human behaviour

Join our intensive 1-day knowledge & skills course

Join the next 1-Day Crash Course
on November 8 in Amsterdam

No prior knowledge needed

Trusted by

AfterPay
Adidas
LABFRESH
Sherlocked - Mystery Experiences

What is Applied Neuromarketing?

Applied neuromarketing is changing consumer behaviour with brain & psychology insights. It is a valuable perspective for anyone who inspires behavioural change.

Let us teach you the behaviour-changing tactics used by the world’s leading companies.

Neuromarketing is a really powerful tool for any eCommerce business. It was very insightful.

Orsi Szentes – Head of Growth, LABFRESH

Crash Course explained

Neuroscience is progressing so rapidly that it will inevitably change the life of marketers. When your role is to persuade others to try or buy, you need to understand them.

That’s why we developed an intensive 1-day Neuromarketing Crash Course. Gain the brain & behaviour basics in the morning and turn these insights into action during the afternoon.

As interesting as it sounds, this becomes valuable only when you learn to apply it. That’s why you bring your own case and apply what you’ve learned. See results the same day.

Improve your neuromarketing skills under expert guidance and see for yourself how practical psychology can be.

Join the next 1-Day Crash Course
on November 8 in Amsterdam

No prior knowledge needed

Skills you will improve with neuropsychology

Improve your logical thinking skills. Make better decisions with stronger reasoning by understanding human thought patterns.

Persuading others becomes easier. An invaluable skill for any marketer, entrepreneur, copywriter, and business developer.

Learn to apply psychology. What once seemed like abstract knowledge will now be a valuable skill you can bring to the table.

I would recommend it to everyone to gain a different perspective on the messages you communicate.

Espérance Gottmer – Communications Officer, AfterPay

Who is this course for?

  • Marketers
  • Growth hackers
  • CEOs
  • Startup founders
  • Product Owners
  • Executives & VPs
  • Account managers & sales
  • Managers
  • Speakers
  • Content writers
  • Anyone who needs to persuade others

We’ve trained people from startups, scale-ups,
SMBs and corporates. 

The program

Morning

Our Brain

Context (WHY)
Literally our headquarters; the root of everything. Gain a fundamental understanding of our brain’s main goals, functions, and tendencies.

Our Behaviour

Context (WHY)

How does behaviour come about? And how can you guide it? We’ll demystify this topic and show you our neuromarketing framework.

Information Processing

Processes (HOW)
How we perceive reality affects everything. An understanding of the stages and their functions will be one of your key assets.

Emotions

Processes (HOW)
Emotions drive behaviour. After a quick recap of theories, we turn to the question of how to leverage them to guide behaviour.

Afternoon

Cognitive Biases

Application (WHAT)
The systematic patterns of irrational judgment. Simply said, you will learn when and how we act illogically and how you can trigger this.

Persuasion

Application (WHAT)
When do we agree to an idea, attitude or action? The study of persuasion reveals how to influence others’ thoughts.

Cases

Personalisation
Bring and optimise your own web page, brochure, or piece of content. Apply what you’ve learned and see immediate results.

Best-practices

Personalisation
Knowledge isn’t power until it is applied. Learn how others integrate neuromarketing into their daily life for lasting impact.

The course experts

Picture of Evert

Dr Evert Semeijn

Co-founder

Neuropsychologist, attention expert, PhD, emotions, instinct, eCommerce, developer

Picture of Beirem

Beirem Ben Barrah

Co-founder

Entrepreneur, growth- and persuasion-expert, marketing & sales, communication, community

Picture of Ian

Ian MacCorquodale

Researcher

Neuropsychologist, memory-expert, priming, practical persuasion, cognitive biases

Join our exclusive Neuromarketing community

Gain lifelong access to our exclusive neuromarketing databases and Slack community of neuromarketing experts. You’ll be one of the first so we can guarantee personal support by us!

Course Dates

Thursday November 8th

from 10:00AM to 4:00PM
Amsterdam, Netherlands
€499 €399 excl. VAT  (launch month discount)

only 7 seats remaining

Thursday November 29th

from 10:00AM to 4:00PM
Amsterdam, Netherlands
€499 €399 excl. VAT (launch month discount)

Thursday December 13th

from 10:00AM to 4:00PM
Amsterdam, Netherlands
€499 excl. VAT

Location

Neurofied @ UP

Piet Heijnkade 55, Amsterdam
Best reached by bike, tram, train & car

PS: amazing views over Amsterdam included!

Frequently Asked Questions

Do I need any knowledge/skills before I can take this course?

No, anyone can join without any prior knowledge. If you can’t wait, you can start learning from our Applied Neuromarketing Blog right now.

Will I get a certificate at the end of the course?

Yes, you’ll get a digital certificate of completion and a certificate for your Linkedin so you can show the world.

What is your cancellation and refund policy?

If you don’t show up, you’ve missed your chance but let us know 1 week in advance and you’re free to switch to another date.

Join our next 1-Day Crash Course
on November 8 in Amsterdam

No prior knowledge needed

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