1-Day Neuromarketing
Crash Course

Understand and motivate customer behaviour.
Become a certified neuromarketer.

Average rating of 4.6 / 5

Join the next 1-Day Crash Course on September 12 in Amsterdam

No prior knowledge needed

Crash Course explained

Science is unlocking a new way to understand your customers. Their thinking patterns, decisions, and behaviour are often irrational. And the key to understanding them lies in behavioural psychology & neuroscience.

That’s why we developed an intensive 1-day Neuromarketing Crash Course. Gain the brain & behaviour insights that allow you to grow your business.

Knowledge becomes valuable only when you learn to apply it. That's why this day combines fundamental theory with practical exercises. See results the same day and apply it to your own case the next.

Improve your skills under expert guidance and open yourself up to the world of invisible influences.

Applied neuromarketing

Applied neuromarketing is Brain & Behaviour applied to marketing. It's about deeply understanding your customer and aligning with their needs.

You will gain the Brain & Behaviour fundamentals and learn how to apply them in the context of persuasive copywriting, design or pricing psychology.

Seth Godin - "Marketing is Mass Psychology"

"Marketing is Mass Psychology"

Seth Godin

We've trained people at

Trusted by Adidas, Recruitee, Startup Amsterdam, Sherlocked, Tele2, Somnox, Van Ons, Aimforthemoon, KWF, Emerce, InHolland, TU Delft, No.Dots, The Next Web Conference, TRUE, Luvix, Flavour, HelloPrint, AfterPay, The Next Ad, BNSKY, MLM Parts, LABFRESH, Original Beans

Join the next 1-Day Crash Course on September 12 in Amsterdam

No prior knowledge needed

Skills you will gain

Understand your customer
Learn how your customers think and make decisions to align your message with their needs

Better decision-making
Improve your ROI & conversion by understanding and leveraging our natural tendencies

Practical tactics
See direct results by applying psychology-based tactics for better performance

Bas van der Pol

"Very impressed by Neurofied's knowledge regarding cognitive biases and their application in CRO"

Bas van de Pol – Global Director Conversion Optimisation at adidas Group

Who is this course for?

  • Marketers
  • CRO experts
  • Growth hackers
  • Content writers
  • Product Owners
  • Account managers
  • Founders & Executives
  • Social media & customer support
  • ... anyone who deals with people daily

We’ve trained people from startups, scale-ups,
SMBs, corporates and non-profits. 

"I recommend it to everyone to gain a different perspective on the messages you communicate"

Espérance Gottmer – Communications Officer at AfterPay

What you can expect to learn

1. Applied Neuromarketing


How are behavioural psychology & neuroscience connected with marketing? You'll learn the core principles and start to see the potential.

2. Our Brain

Essential theory

Literally our headquarters; the root of everything. Gain a fundamental understanding of our brain’s main goals, functions, and tendencies.

3. Cognitive Biases

Building blocks

The systematic patterns of irrational judgment. You'll learn when and how we act illogically so you can consciously deal with these tendencies.

4. Information Processing

Context (WHY)

How we perceive reality affects everything. An understanding of the stages and their functions will be key to improving your performance.

5. Customer Psychology

Process (HOW)

Why do we buy? Understanding your customers' thoughts and behaviours is essential. Learn the models and frameworks that help you align.

6. Persuasion

Application (WHAT)

When do we agree to an idea or action? The study of persuasion reveals how to subtly influence others’ thoughts and behaviour.

Course experts

Philip Jordanov

Cognitive neuropsychologist

Brain & cognition, decision-making, communication, cognitive biases, tactical

Picture of Evert

Evert Semeijn, PhD


Neuropsychology, attention, emotions, eCommerce, technology, practical

Join our Brain & Behaviour community

Gain lifelong access to our behavioural change databases and Slack community of Brain & Behaviour experts.

"Neuromarketing is a really powerful tool for any eCommerce business. The workshop was very insightful"

Orsi Szentes – Head of Growth at LABFRESH

Course Dates

Thursday September 12th

from 10:00AM to 4:00PM
Amsterdam, Netherlands

Thursday November 14th

from 10:00AM to 4:00PM
Amsterdam, Netherlands

Frequently Asked Questions

Do you have a printable flyer of the Crash Course?

Yes, we do! Just click here, leave your name & mail address and it'll come your way.

Do I need any knowledge/skills before I can take this course?

No, anyone can join without any prior knowledge. If you can’t wait, you can start learning from our Brain & Behaviour Blog right now.

Will the course be in Dutch or English?

English all the way. We speak Dutch if necessary.

Will I get a certificate at the end of the course?

Yes, you’ll get a digital certificate of completion and a certificate for your Linkedin so you can show the world.

What is your cancellation and refund policy?

If you don’t show up, you’ve missed your chance but let us know 1 week in advance and you’re free to switch to another date.

Join the next 1-Day Crash Course on September 12 in Amsterdam

No prior knowledge needed

Get your free copy of the Applied Neuromarketing Cheat Sheet

The ultimate cheat sheet for any marketing, CRO or growth professional.