About us

Helping teams and organisations apply behavioural psychology & neuroscience

Simple & Practical

Science-backed methodology

Measurable results

Why we do this

Brain & Behaviour Crash Course

Understanding people is an essential skill but we see a gap between business and science, especially in psychology. Professionals know what to do from experience and intuition. Academics know why it works, but they're rarely good at real-life application. Neurofied bridges this gap with Brain & Behaviour.

The biggest problem among professionals is simply not understanding the people around you. We believe that this problem can be solved by training in the psychology behind decisions and behaviour. If normal education does not offer this, we will.

How we do this

1-Day Neuromarketing Crash Course

Our team of behavioural experts and neuropsychologists transforms the most important theories into simple and practical frameworks, tools and tactics that anyone can use. The foundation of behavioural psychology and neuroscience is broad, making it easy to apply.

Brain & Behaviour is designed for business growth, process optimisation and professional development. The core idea is that everything related to human behaviour can be changed and improved. From understanding people and predicting choices, to guiding and changing behaviour.

What we do

1-Day Neuromarketing Crash Course

We help organisations and professionals to make better decisions with training and consulting. By translating insights from science into strategy and execution, we develop training courses, tools and content for our clients to improve organisational performance.

If you're curious what our in-house trainings or consulting projects look like, get in touch with us. Learn the psychological mindset, tools and tactics you need to excel in today's complex world.

Meet the team

Isabella Goetzen

Isabella Goetzen

Marketing Intern
Benjamin Davey

Benjamin Davey

Neuroscientist & Editor
Maarten Bosten

Maarten Bosten

Applied psychologist
Lotte Visser

Lotte Visser

Neuropsychologist & Designer
Peter van Gorsel

Peter van Gorsel

Senior Advisor
Philip Jordanov

Drs. Philip Jordanov

Cognitive Neuropsychologist
Beirem Ben Barrah

Beirem Ben Barrah

Founder & CEO

Organisations we've worked with

Companies using Neurofied to better understand their audience like Adidas, Tele2, KLM, PVH, KWF, and KPN

Universities we've lectured at

Universities we've lectured at like TU Delft, University of Amsterdam, Nyenrode Business University, University Leiden, Amsterdam University of Applied Sciences, and Amsterdam School of International Business

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