Applied Neuromarketing academy

Learn about behavioural
psychology and neuroscience
to grow your business

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Learn why people buy

Growth and marketing are about persuasion. Persuasion is communication. And the key to communication is understanding how we think.

At Neurofied, we add the science of our brain and psychology to the art of marketing. We teach marketers how they can subtly guide behaviour and we support them in the complex cases. 

Your marketers know WHAT to do and HOW to do it. Give them the WHY and enjoy their innovation.

Online growth is about persuasion

Perfect workshop for an introduction to neuromarketing and its application in our online adidas environment.

Bas van de Pol – Global Director Conversion Optimisation at adidas Group

Join our next 1-Day Crash Course
on January 10 in Amsterdam

No prior knowledge needed

In-house workshop LABFRESH

Neuromarketing is a really powerful tool for any eCommerce business because you can connect with your customers on a more emotional level which can be a USP and a huge benefit to your brand.

Orsi Szentes, Head of Growth @ LABFRESH

Our Courses

Neuromarketing Crash Course

1-day knowledge & skills course

Learn how to guide human behaviour in one day. Grow as a marketer or growth hacker by learning the key behavioural- and neuro-psychology skills.

In-house workshop

Customised company training

Want to upgrade your full team? We will teach them the neuromarketing fundamentals and solve a customised real-life case for your unique situation.

“The combination of people with expert knowledge of neuropsychology and the applicability in marketing was really insightful.”

Espérance Gottmer, Communications Officer at AfterPay

In-house workshop AfterPay

Marketers often join our courses because they are…

  • unhappy with their campaign ROI
  • missing an understanding of their buyers
  • struggling with changing their consumers' behaviour
  • unable to explain the reasoning behind their creative decisions
  • frustrated with their low conversion
  • interested in growing their skillset

Read our blog

Grow your brand online with persuasive marketing based on neuropsychology.
Learn how to apply this yourself with our applied neuromarketing blog.

Top 20 Neuromarketing Books You Must Read

Top 20 Neuromarketing Books

We’ve selected 20 books about neuromarketing that we believe should be on your book shelf. Some of them give you a broad overview of neuromarketing and others deep-dive into the conscious and subconscious brain.

Continue reading

Ethics of neuromarketing

Ethics of neuromarketing

"Is neuromarketing ethical?" In this long-read you will deep-dive in the ethics of neuromarketing illustrated by hypothetical unethical cases and ethical neuromarketing cases. You will learn how it can improve –instead of ruin– your reputation.

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Why marketers without an understanding of the brain will be extinct in 2020

Why marketers without an understanding of the brain will be extinct in 2020

Applied neuromarketing principles are becoming a must for all marketers. Why? Find out in our short article on the difference between conventional marketing and the added value of neuromarketing.

Continue reading

in-house workshop

Ready to upgrade your marketing or growth team? Find out how innovative they will get with the right insights.


Story of AMS
The Next Ad
The Next Web
TU Delft

1-day Neuromarketing Crash Course

Learn how to guide behaviour with applied neuropsychology

Thursday January 10th

from 10:00AM to 4:00PM
Amsterdam, Netherlands

Thursday February 7th

from 10:00AM to 4:00PM
Amsterdam, Netherlands

Thursday March 14th

from 10:00AM to 4:00PM
Amsterdam, Netherlands

Stay in the loop

Stay fresh with upcoming courses and the latest neuro news.

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