Author: Milou Odekerken
Author
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A passion for writing combined with fascination for the brain to give you the best neuromarketing content!
We live in a world in which we are continuously flooded by advertisement. Turn on the radio, look at Youtube, or take a stroll through town: marketing is everyw... Read more.
Welcome back to our series on brain-related topics for marketers looking for business growth. By teaching you the basics you will get a better understanding of ... Read more.
A lump in your throat. Laughing so hard your belly hurts. The feeling you’re the only person on the planet. These are all examples of feelings you will have f... Read more.
In this long-read, you will read about the ethics of neuromarketing practices and learn how it can improve –instead of ruin– your reputation. During the sum... Read more.
Advertisement in 2018 means competition. If you want to sell, you need to stand out. Be original. Push the right buttons. Convince your target audience. Luckily... Read more.
You’re watching a movie and a Colgate commercial is shown during the break. “Stronger and whiter teeth, a fresh breath and healthier gum. Switch now to Colg... Read more.
Welcome back to our series on brain-related topics to give you, as a marketer, more insight into the brain. Last time we talked about dopamine. We hope this exc... Read more.
It is nothing new for companies to offer ways to get in touch with someone from their team for any questions or comments. You can speak with a team member from ... Read more.
Imagine being at your friend’s birthday party. You have a drink, a chat, and then you notice this amazing looking buffet. You want to fill up your plate w... Read more.
A Dutch saying says “als een schaap over de dam is volgt de rest” (meaning if one sheep gets over the dam, the rest will follow). We are probably not as sil... Read more.