Decision Making Archives • Neurofied

Our Core Change Thesis: Why BeSci for OCM?

Written by Beirem Ben Barrah on 29/08/2024.

We wrote this article to provide context on the core change thesis behind Neurofied and to answer the question of why we wrote our book ‘The...

Written by Francesco Chevallard on 05/08/2024.

This is a guest article written by two partners of Neurofied: Francesco Chevallard (digital transformation & change expert) and Haris Mexas...

Written by Francesco Chevallard on 20/02/2024.

This guest article on emotional intelligence in leadership is co-written by two of our trusted partners: Francesco Chevallard and Haris Mexas. It...

Written by Francesco Chevallard on 23/01/2023.

This article is written by our partner Francesco Chevallard. Technological innovation forces companies to keep changing and innovating to stay...

Written by Beirem Ben Barrah on 23/11/2022.

Since we started in 2018, we regularly get asked some variation on the question of “How can behavioral scientists help organizations?”. Sometimes...

Written by Beirem Ben Barrah on 26/09/2022.

This is our first article in a series on evidence-based change interventions informed by behavioral science. We open with a process...

Written by Beirem Ben Barrah on 12/05/2022.

This article focuses on decision-making books that we believe every leader should read -or learn more about. Scientific insights from behavioral...

Written by Peter van Gorsel on 11/06/2021.

The Limited Importance of Economics There is no doubt about the importance of economics for many parts of our society. It can help improve...

Written by Ishita Aradhey on 30/05/2021.

Blog Series: Volume I Considering the vast nature of behavioral strategy, from its theoretical framework to its strategic decision architecture,...

Written by Maarten Bosten on 25/03/2021.

Have you ever found yourself buying something expensive because you had spent so much time looking for it? Or did you secretly consider the price...

Written by Maarten Bosten on 20/11/2020.

Decision-making becomes even more essential in crisis. When you come across terms like the “one-and-a-half-meter economy”, it becomes clear that...

Written by Philip Jordanov on 26/12/2018.

Sooner or later, it becomes clear to us that we humans experience trouble with decision-making from time to time. Although most of us think that...

Written by Evert Semeijn, PhD on 18/01/2018.

It’s Saturday evening and you’re planning to have a romantic date with your Netflix account. Just the two of you, no one else interrupting,...