Author: Evert Semeijn, PhD

Author

Evert Semeijn, PhD

Techy co-founder that ensures quality service and a smoothly running organisation

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Top 20 Neuromarketing Books

by Evert Semeijn, PhD 05/06/2018

We’ve selected 20 books about neuromarketing that we believe should be on your bookshelf. Some of them give you a broad overview of neuromarketing and oth... Read more.

Behavioral research, Cognitive Biases, Decision Making, Growth & Marketing, Psychological Fundamentals

Paradox of choice: why less is more!

by Evert Semeijn, PhD 18/01/2018

The paradox of choice means that more choice will lead to more psychological stress and less happy feelings. Learn where the sweet spot is so too can you offer ... Read more.

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Author: Evert Semeijn, PhD

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