The Future of Nudging: Crisis or Transformation
Over the past 14 years, nudging has become a popular method within organizations, government and academia, but how effective is it when it comes to changing... Read more.
The secrets of capturing and guiding attention
If you ever took a psychology class, you might recall something about a Russian scientist and salivating dogs. To refresh your memory: we are talking about... Read more.
Customer experience: the future of supermarkets
What defines buying behavior? Behavioral psychology and neuroscience explain quite a lot. Brain & Behaviour offers insights into the shaping of consumer... Read more.
What you need to know about emotions now
Haven't we all learned how emotions work from watching the movie Inside Out? The Pixar formula used in Inside Out is very clear and easily defined. The search... Read more.
System 1 and 2: Thinking fast? Slow down.
Sooner or later, it becomes clear to us that we humans experience trouble with decision-making from time to time. Although most of us think that we know what... Read more.
